Content Strategy

MC²
Written By Matt Chapman

The articles and ideas presented are not intended to serve as a news site, nor are they fully developed. They simply serve as a catalyst for contemplation of perspectives derived from MC².Life, gradually evolving from the collective thoughts of the Network participants.

My daily interactions with my Networks through various communication channels, including text, WhatsApp, email, video calls, and face-to-face conversations, consistently generate a multitude of thoughts and ideas. I am committed to documenting these ideas in the present moment to contribute texture and culture to the Network.

I firmly believe that simple, readily executable ideas originate from diverse backgrounds and individuals. Given that the essence of MC².Life extends beyond the office environment and its integration with the Network and other well-being concepts, this approach lends a sense of experimentation to the written content.

Over time, we plan to incorporate the following elements:

  • Interviews with individuals from various regions worldwide on well-being and performance.

  • A podcast featuring visitors to Edge of the World and Parihoa.

  • Writings by different members of the Network.

  • Relevant articles and ideas gleaned from conversations.

I am eager to develop and present a robust foundation of well-being thinking that can stimulate the mind and harmoniously blend MC².Life with the collective insights of the Network participants.

Matt Chapman

Matt is an accomplished entrepreneur, investor, and HR futurist who has successfully transitioned from building a global HR search firm to focusing on well-being. He co-founded ChapmanCG, one of the world's most reputable HR search companies, which was acquired in 2022. Now, he is the creator of MC² Search, a well-being search company focused on developing a global talent pool of Chief Wellbeing Officers (CWOs), a role he believes will be part of the C-suite in future organizations. Matt’s passion for well-being extends beyond business; he was one of the creators of Bawah Reserve, an acclaimed wellness resort, and has completed six 250km ultra-marathons. He believes in using modern technology to empower talent and new-age business possibilities through remote working, a philosophy he has practiced since 2008.

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