The New Standard: Why Presence, Not Process, Defines Real Connection

Do you ever feel a rush of stress, a feeling of being overwhelmed and stretched thin, as you try to manage the sheer volume of messages and interactions? It’s easy to feel scattergun with communication, treating it merely as a process to get through, rather than a genuine point of contact.

Yet, for those transitioning into the well-being space—purpose-driven individuals who value holistic living—communication is far more than a task. It's the essence of connection. For us at MC² Life, connection is the lifeblood of well-being, and at its core is a conscious, grounded approach to how we communicate. The goal isn't to over-communicate; it's to communicate well, on the appropriate cadence, and with genuine presence.

The Power of Being Present and Conscious

The shift from process to presence is transformative. Some time ago, a key realisation was the importance of being as present and conscious in any interaction with anyone. This simple commitment means giving the other person your full attention and doing it properly.

When you engage with full focus, you can trust that you've created the most positive interface with that person. This intentionality defines the overarching impression of the interaction. This principle elevates communication from a transactional exchange to a foundational pillar of well-being and conscious design—a crafted experience that honours both people. It ensures that communication is as real, authentic, and deep as possible.

Understanding the Hierarchy of Connection

As a guide for optimising your communication for depth, it helps to recognise that not all formats create the same level of connection.

The ultimate essence of connection is actually seeing someone in human form. This is why formats that emulate physical presence are prioritised:

  1. Face-to-Face & Video Interaction: Interactions that allow you to see the person, whether one-on-one or in a group setting (one-to-many), can truly emulate physical interactions. The modern age of technology allows us to exist this way with people across the world, which can feel very real. We found this to be a major positive tool during Covid, fostering community even when physically apart. A quick phone call or quick video call is often far superior in terms of depth of connection and sometimes efficiency, too.

  2. Text-Based Communication (Email, Chat, etc.): These platforms (Email, WhatsApp, text, Messenger, etc.) are generally just that little bit more removed. They are not truly in the present; they exist in a moment of time. While they have weight and are efficient for covering a large scale of people, they are very different to the depth offered by visual and vocal interactions.

For your purposeful career, you must gear away from having too many of the removed, text-based interactions, as they lack the depth necessary for strong, lasting connection.

Ethics, Standards, and the Real You

We encourage you to think deeply about how you communicate and what your ethics and standards are. The goal is to balance depth with scale. As you build your network, you need to ensure you get back to everyone and give people attention.

  • Be Real, Not Just Efficient: Even with advanced AI, which can risk sub-standard communication, the art is always in being real. Your unique talent for authentic human interaction is irreplaceable.

  • Keep it Positive: Always strive to keep communication positive and accurate. This allows for a deeper, almost telepathic understanding that we are all connected irrespective of how we communicate. It ensures that the good energy of your intention shines through.

The conscious application of presence is how we optimise our well-being and build powerful connections with community.

Your communication style is the design blueprint for your relationships. When you choose presence, you choose depth, authenticity, and strength.

How do you evaluate and maintain your own standards for deep, present communication in a busy life? Share your thoughts in the comments below.

Matt Chapman

Matt is an accomplished entrepreneur, investor, and HR futurist who has successfully transitioned from building a global HR search firm to focusing on well-being. He co-founded ChapmanCG, one of the world's most reputable HR search companies, which was acquired in 2022. Now, he is the creator of MC² Search, a well-being search company focused on developing a global talent pool of Chief Wellbeing Officers (CWOs), a role he believes will be part of the C-suite in future organizations. Matt’s passion for well-being extends beyond business; he was one of the creators of Bawah Reserve, an acclaimed wellness resort, and has completed six 250km ultra-marathons. He believes in using modern technology to empower talent and new-age business possibilities through remote working, a philosophy he has practiced since 2008.

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